SharpSpring Insights

Every business, whether small or enterprise, is following the customer-centric work culture today. Each decision is made by keeping a customer at the center. What’s more, the concept has gone […]

Years have passed and the times have changed: millennials have gone from selfie-obsessed teenagers to the largest generation in the workforce. They’re at the peak of their buying power as […]

As you look at your overall marketing strategy, it shouldn’t come as a surprise that social media is here to stay. You likely already have a business page on Facebook (and other social media […]

One of the most important jobs of being a business owner is constantly keeping an eye towards the future. Anticipating shifts in marketing trends is the best way to position your business in the […]

“Email is not an age thing, while social media is divided by generations.”  Here’s what I mean:  The Gen-Z are attached to Snapchat, Tik-Tok, and similar social […]

We’re almost through 2019. How has your marketing strategy evolved this year? At SharpSpring, our team has noticed an ever-pressing need to put the “custom” in customer service and […]

“What time works best for you?” “I’m actually busy at that time, what about later in the day?” “I’m out of the office that afternoon. What about the […]

Here’s how I think about my omni-channel marketing strategy: ^Picture a bike wheel. What do you see? Rubber around the rim. Spokes that connect to the inner hub. Everything else rotates around […]