Digital Marketing and SEO Agency AlphaQuad
Established in 1998 we are a Digital Marketing and SEO Agency that have supported many leading brands and exceptional businesses of all sizes. Our varied, in-depth, experience means that we will quickly understand your unique challenges and can identify the required solutions. Our SEO focus is key to marketing success as this element of digital marketing touches and is dependent on all others. You can read more about this in our blog section.
This isn’t just marketing words on a website. Give us a call and we’ll talk through what isn’t working for you and identify why and what can be done about it.
Great Search Engine Optimisation is not what you think it is and probably not what you have been told. With a little research, you will come across a list something like this:
- Technical SEO
- Local SEO
- Content development
- Link development
These are elements of an SEO campaign that most agencies will talk about, but not how Great SEO should be approached or introduced. The best place to start, and the best way to understand SEO, is to look at it from the point of view of Google.
The reason that we all use Google is that it shows us great websites matched to our searches… and it’s very good at doing this. By matching your website to the factors that Google sees as important we get great SEO ranks, visitors and sales. Take a look at our various blog articles for more information.
So why are we different from other SEO agencies?
We don’t start from a tick list, we start from the understanding that:
Great websites = Great SEO
What makes a Great Website?
Or for the purposes of SEO… what does Google see as a great website? If anyone tells you that they know the precise answer to this it would be best to end the conversation quickly. We do however have over 20 years of practical experience with Search Engine Optimisation at all levels and have produced some spectacular results for clients of all sizes.
There is much more detailed information throughout this website but for now a brief list of key factors.
Great websites will:
- Provide the information visitors require
- Ensure that visitors engage with you
- Enhance your brand, and build trust
- Verify who and where you are
- Load quickly, especially on mobile phones
- Respond to the screen size used
All of these can be SEO ranking factors measured by Google, along with many more. If you would like to find out more, then one of our digital marketing audits would be a great place to start.
So… this is where digital marketing comes in.
What is Digital Marketing?
For us, Digital Marketing covers everything that we need to do to create a great website. We are a full-service digital marketing agency with in house designers, developers, marketers and copywriters. It is the combination of all these marketing services and skills, under one roof, focused on producing great websites, that deliver great SEO.
Everything that we do for you impacts SEO, our designs, page layouts, hosting, security certificates, choice of server, content… you get the picture. Without all of these elements, we wouldn’t be as great at Search Engine Optimisation.
Put us to the test, give us a call with a specific problem that you may have with anything related to Digital Marketing or SEO and we’ll spend some time with you on the phone or in a video meeting going through challenges and solutions. It’s what we do.
Interpreted Digital Marketing Audits
You can read an automated digital marketing audit as well as we can but you’ve probably realised that clicking a button in an online service and getting a generic, standard report doesn’t really help that much. We use various tools to help us determine what is working and what isn’t with your website but this is where we start, not the end of a process.
During our initial conversation, we’ll provide you with a range of ideas and action points. A popular route forward is then a chargeable and interpreted digital marketing audit. You will receive, not only a data-led report but more importantly a full set of actions and a well-considered digital marketing route map. We approach this and a stand-alone project which can then be actioned by you, your current agency or, if you prefer, by us.
If nothing else, it’s always good to get a second opinion!
Take a look at our digital marketing audit page for more information.
Having extensively trialled, selected and deployed a range of marketing automation systems for many clients, we are 100% convinced of their ability to generate leads and sales for clients in any business sector. The challenge and the opportunity of any marketing automation system is in the integration with all other marketing processes.
Entry-level marketing automation is covered by online services such as MailChimp (which has advanced massively over the last few years) and on to services such as SharpSpring and HubSpot.
We can arrange a demonstration to show you the power of marketing automation and how it is possible to have many of your essential digital marketing tools in one low-cost platform.
Marketing automation can be really effective and with our support, it can be amazing!
Just call 01789 491610
AlphaQuad have been instrumental in getting the Shearwater Insurance website more visible on Google, with notable increases in website traffic over the course of our engagement with them.
AlphaQuad provides us with insight into the cutting edge of digital space; consulting on the latest web-technology and marketing techniques that ensure that we maintain visibility as thought leaders in military communications and cyber security solutions. We would recommend AlphaQuad without hesitation.
I personally have requested and been provided with several website effectiveness reports to cover various aspects of the business and each time both myself and my colleagues have been very impressed. The most recent report was in fact their finest yet, reaching an unexpected (but very welcome) level of depth, showcasing their excellent skills and superior knowledge, giving great attention to every possible detail.
Somerford have been working with AlphaQuad since 2013 when they took us from a very old archaic website into the 21st Century with a beautifully built and designed website and a new logo. We worked remotely with AlphaQuad very easily, with content and updates being done effectively and efficiently as required. We received training on how to manage and update our website which was extremely easy to do. During 2019 we are revamping our website and are again seeking the expertise of the AlphaQuad team for their expertise in the design and how to ensure we are ranked well for Search Engine Optimisation which is one of their specialist skills.
The team understood immediately the tone and approach we were seeking, they have been extremely efficient in understanding our goals. In six months we have been a significant increase in our social media activity and we are very happy with these results.
CCI has worked with AlphaQuad for over 5 years – I am consistently impressed with their ability to innovate and come up with clear, direct solutions to problems that appear as a result of the constantly shifting nature of online marketing. Every year AlphaQuad manage to outdo themselves, a rare feat in any industry … I would wholeheartedly recommend them to any business looking to make significant gains online.
We have a well established relationship with AlphaQuad, which is reinforced by each successful project undertaken. The level of support we receive is beyond expectation…(AlphaQuad’s) experience shows in the wealth of knowledge and advice they are able to offer for any new ideas or approaches to online activities. Their approach to website design is creative and equally balanced with the consideration required for optimisation, improved customer experience and increasing conversions. Again, this is a direct reflection of their experience within the digital industry.
We employed AlphaQuad to ensure that our digital marketing was robustly independently benchmarked against industry peers, competitors and external sector exemplars, and that we embedded a process of continuous improvement into our digital marketing systems. They were instrumental in helping us to improve our digital marketing performance which has enhanced our top line revenue performance by £millions as well as increased the ROI we have enjoyed on our digital marketing campaigns.
Today’s digital marketing is in a state of constant change, so we are delighted to have the AlphaQuad team working with us. They have a great understanding of what we want to achieve, and provide clear, measurable and results-based methods for taking us toward our goals. AlphaQuad’s strength lies in their comprehensive knowledge base, and their years of digital marketing experience. The team is friendly, efficient and effective, and their enthusiasm and dedication is exemplary.
Top notch service, and a very talented team. Websites, SEO and CRM, they got you covered plus many other services to offer!