Digital Marketing and SEO Agency AlphaQuad
Established in 1998 we are a Digital Marketing and SEO Agency that have supported many leading brands and exceptional businesses of all sizes. Our varied, in-depth, experience means that we will quickly understand your unique challenges and can identify the required solutions. Our SEO focus is key to marketing success as this element of digital marketing touches and is dependent on all others. You can read more about this in our blog section.
This isn’t just marketing words on a website. Give us a call and we’ll talk through what isn’t working for you and identify why and what can be done about it.
SEO Focussed
Great Search Engine Optimisation is not what you think it is and probably not what you have been told. With a little research, you will come across a list something like this:
- Technical SEO
- Local SEO
- Content development
- Link development
These are elements of an SEO campaign that most agencies will talk about, but not how Great SEO should be approached or introduced. The best place to start, and the best way to understand SEO, is to look at it from the point of view of Google.
The reason that we all use Google is that it shows us great websites matched to our searches… and it’s very good at doing this. By matching your website to the factors that Google sees as important we get great SEO ranks, visitors and sales. Take a look at our various blog articles for more information.
So why are we different from other SEO agencies?
We don’t start from a tick list, we start from the understanding that:
Great websites = Great SEO
What makes a Great Website?
Or for the purposes of SEO… what does Google see as a great website? If anyone tells you that they know the precise answer to this it would be best to end the conversation quickly. We do however have over 20 years of practical experience with Search Engine Optimisation at all levels and have produced some spectacular results for clients of all sizes.
There is much more detailed information throughout this website but for now a brief list of key factors.
Great websites will:
- Provide the information visitors require
- Ensure that visitors engage with you
- Enhance your brand, and build trust
- Verify who and where you are
- Load quickly, especially on mobile phones
- Respond to the screen size used
All of these can be SEO ranking factors measured by Google, along with many more. If you would like to find out more, then one of our digital marketing audits would be a great place to start.
So… this is where digital marketing comes in.
What is Digital Marketing?
For us, Digital Marketing covers everything that we need to do to create a great website. We are a full-service digital marketing agency with in house designers, developers, marketers and copywriters. It is the combination of all these marketing services and skills, under one roof, focused on producing great websites, that deliver great SEO.
Everything that we do for you impacts SEO, our designs, page layouts, hosting, security certificates, choice of server, content… you get the picture. Without all of these elements, we wouldn’t be as great at Search Engine Optimisation.
Put us to the test, give us a call with a specific problem that you may have with anything related to Digital Marketing or SEO and we’ll spend some time with you on the phone or in a video meeting going through challenges and solutions. It’s what we do.
Interpreted Digital Marketing Audits
You can read an automated digital marketing audit as well as we can but you’ve probably realised that clicking a button in an online service and getting a generic, standard report doesn’t really help that much. We use various tools to help us determine what is working and what isn’t with your website but this is where we start, not the end of a process.
During our initial conversation, we’ll provide you with a range of ideas and action points. A popular route forward is then a chargeable and interpreted digital marketing audit. You will receive, not only a data-led report but more importantly a full set of actions and a well-considered digital marketing route map. We approach this and a stand-alone project which can then be actioned by you, your current agency or, if you prefer, by us.
If nothing else, it’s always good to get a second opinion!
Take a look at our digital marketing audit page for more information.