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Who this workshop is for.

AlphaQuad delivers a practical PPC training course designed for professionals and teams who want a clearer understanding of how paid advertising works and how to manage campaigns more effectively. This session focuses on real-world application, helping you move away from guesswork and towards more informed, confident decision-making.

Our PPC training sessions are delivered as in-person, hands-on workshops. Rather than covering theory alone, you will work through real campaign structures, targeting approaches, and optimisation techniques, gaining a practical understanding of how to improve performance and control spend.

Sara presenting AlphaQuad SEO workshops
Why your business needs an SEO workshop

Practical Google PPC training course.

This Google PPC training course is led by experienced practitioners who manage paid advertising campaigns on a daily basis. The workshop is interactive by design, with time set aside for discussion, questions, and practical problem-solving.

You are encouraged to bring your own challenges, including underperforming campaigns or areas of uncertainty. Guidance is tailored to real scenarios, helping you understand how to identify inefficiencies, improve lead quality, and make better use of your advertising budget.

Definition Media logo

“practical, actionable SEO strategies”

I recently attended an SEO workshop run by Sara from AlphaQuad, and it was incredibly valuable. With just five attendees, the session felt personal and interactive, giving us the chance to ask specific questions and explore real examples from our own businesses. Sara shared practical, actionable SEO strategies tailored to small and medium-sized companies, and it was also a great opportunity to connect with other local businesses.

Martin Phillis, Managing Director at Definition Media

GTMA logo

“a high-value session”

The AlphaQuad team offer a unique set of skills to help businesses in the pivotal area of digital services. I attended a workshop which was very thought-provoking and engaging. The team’s knowledge set encompasses all areas of web management, SEO, and digital marketing. It was also useful to share ideas with other course participants – a high-value session.

Alan Arthur, CEO at the GTMA

The Negotiation Club logo

“crucial for increasing visibility”

We quickly learned how to improve our website’s search engine rankings, which has been crucial for increasing my business’s visibility.

The Negotiation Club

What you will learn.

During the PPC training workshop, you will learn how to:

  • Structure PPC campaigns effectively
  • Improve targeting and keyword selection
  • Understand performance metrics and reporting
  • Optimise campaigns to support better return on ad spend

Upcoming 2026 PPC training dates.

Thursday 4th June

Book your place now

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Price: £99.00